Readers, meet Patti Moreno. You can visit her site for videos about urban sustainable living, with titles like "How to Create a Sustainable Urban Garden" and "How to Have an Eco-Friendly Christmas" and lots more coming soon. Okay, now heeeere’s Patti!
So now I don’t have to tell you how sexy and adorable she is, even to a female of the hetero persuasion. (Tracy wasn’t really our type, anyway. We like ’em earthy and real!)
Patti’s big news recently is about being chosen as the new host of Farmer’s Almanac TV, a 30-minute show on 90 percent of PBS stations nationwide (but not in DC or Baltimore – crap!). Her episodes will start to appear next April (and maybe someday on their website?) but I already know that hiring Patti is a smart move by the folks at Farmer’s Almanac because the name screams old-fashioned and everything about Patti is young and hip. So she’s just what they need, and a far better choice than the spokesmodel types favored by HGTV. There’s more about Patti on their site, though for the really interesting stuff about her, keep reading right here.
The road to stardom
Patti kindly submitted to a phone interview for this profile, probably assuming I wanted to talk about urban sustainability and any number of serious subjects. Nope, I wanted to know how she got to be TV Garden Girl. So I pried and learned that she left NYC to study broadcasting and film at Boston University, which led (somehow) to establishing FilmShack, a "mom and pop film production company," with her husband Robert Patton-Spruill. Company offices are in the renovated former home of filmmaker Henry Hampton, which is right on the grounds of their Roxbury (downtown Boston) home. How cool is that?
Oh, but it gets cooler. One of their recent productions, Public Enemy: Welcome to the Terrordome, was previewed recently at the American Film Institute and won a rave review from Variety. Googling their names unearthed more envy-inducing mentions than I really cared to read.
Next I honed in on the question: How did she get that gig with Farmer’s Almanac? Answer: She made a 5-minute demo tape, circulated it among her contacts, and the folks at Farmer’s Almanac stumbled upon it in their search for a new host. (Not surprisingly, since that demo’s now been viewed 58,000 times, but how the heck did that happen? I bet only insiders know the answer to that one.)
What she’s passionate about
When I wasn’t cross-examining Patti about her career she kept returning to what she really wanted to talk about – her apple orchard, her raised veggie beds, the joys of raising livestock (like the goat shown here), her heroes Elliot Coleman and Andy Lee (author of Chicken Tractor), and assuring me that she’s NOT preaching eco-perfection. Oh, and she’s no fan of lawns and has a video coming out soon about replacing them with edible landscapes, which we’ll be sure to post right here because it’s one of our favorite topics, too.
And hey, HGTV, here’s a thought. Have you tried increasing the viewership of your gardening shows by using real gardeners as hosts? Radical notion, I know.Posted by Susan Harris on December 8, 2007 at 4:27 am, in the category Unusually Clever People.